The Washington Regional Alcohol Program’s (WRAP) 2023 Halloween SoberRide program offers free Lyft rides to keep drivers from drinking and getting behind the wheel. This Saturday rides will be available from 4 p.m. Saturday, October 28 until 4 a.m. Sunday, October 29. Nearly half of the U.S. Highway deaths during the Halloween season involve drunk drivers, according to the National Highway Traffic Safety Administration.
During this twelve-hour period, area residents ages 21 and older celebrating with alcohol may download the Lyft app to their phones then enter the SoberRide promotion code in the app’s ‘Payment’ tab (under the ‘Add Lyft Pass’ option) to receive their no-cost (up to $15) safe transportation home. The promo code will be posted at 3 p.m. on Saturday, October 28 on www.SoberRide.com.
Last year, 943 persons in the Washington-metropolitan area used the free safe ride service SoberRide® program rather than possibly drive home impaired.
WRAP’s SoberRide, founded in 1982, help ensure greater Washington, DC residents have a safe way home on high-risk holidays, according to a news release. Since 1991, WRAP has provided over 86,805 safe rides home. Currently, SoberRide operates during the December/January holiday season, St. Patrick’s Day, Cinco de Mayo, Independence Day and Halloween.
More than HALF of drunk driving crashes on U.S. roadways during Halloween involve drivers ages 21 to 34 (55%, @NHTSAgov, 2021).
If you're celebrating Halloween this weekend and drinking, please designate a sober driver or use WRAP’s #SoberRide! 🎃 https://t.co/6cAYMRtXzy pic.twitter.com/oPYXyAwQY0
— WRAP.org (@WRAP_org) October 23, 2023
